A conversation w/ Bruno — EIC of ReSet Zine!
A conversation w/ Bruno — EIC of ReSet Zine!

“I just want my audience to be anybody who has a desire for, or just wants to learn about some cool shit, wants to fucking geek out on some weird shit, wants to look at something crazy, someone who wants something to talk to their buddies about.”
Who ARE you, Bruno?
I had a crazy upbringing. I dealt with a lot of crazy shit. I moved from New York to Tucson when I was in the middle of my teens. I’m ethnically ambiguous. A lot of people don’t think I’m white. I never really felt like any of the systems around me worked for me. The things I was good at weren’t really accepted because I had a different approach to doing them. I was just a punk kid who grew up street adjacent and nothing really worked out for me, so I decided a long time ago that I only really cared about doing my own thing. I was a drug addict for a long time and I still drink too much probably and I thought shit,— the least I could do while I’m walking around this stupid ball is produce something. Also, as I got older I was generally ignored and I just realized that ultimately if you make loud music and scream what’s on your mind at least some people are gonna hear it or if you make some kind of obscene art, somebody’s gonna see it.
Tell me about your magazine, how it came to be?
It started with a practical idea in mind. Artistically practical. I wanted it to be a functional publication. We are really fighting a losing battle so I wanted to encourage people to express themselves this way so they can exchange information. When you present something like a personal project, the human brain is not gonna put any esteem on it. I want it to be bigger than myself because i want it to spread a certain type of message that makes people look at their communities before they look at the internet and also put on these artists that I appreciate. My mentality is to spread positivity. I wanted to create something beautiful and functional and elevate other people in the process. But, believe it or not, there are 2 big factors that went into the magazine. I went to a hardcore show in 2022, after not being to a show since before the pandemic. I saw how big the scene was getting and I was fortunate enough to be friends with some interesting people. This band “Fortuna Malvada,” from Tucson, they were the ones who invited me to that show and I was super stoked about all the kids being there together and realized that they had clearly learned about all this stuff through the internet, and that’s fine but, I feel like the internet corrupts everything so I thought, wouldn’t it be cool to start a publication that can kinda bridge the gap between the newer and the older.
What is your take on community?
I think community is necessary. I think community is massively skewed from what it was maybe once upon a time. I highlight things that are, you know, on the street versus existing in the ether or on the internet. I think that communities for better or for worse, even if you don’t fucking like them, which I don’t sometimes, (most of the time), I think are extremely important, even if you hate the people in your community. You’re among them, and that’s where you’re coming from. I think people need to be more concerned with their community and less concerned with what’s going on online. In the late 90s, early 2000s we would fight, like, going to punk shows and stuff or hanging out around fucking gangsters or whatever. People would fucking get in fights, but it would be a fight over, like, “yo, you broke into my car, you fucked my girl,”— and that was petty, and it was stupid, but it was like, okay, at least that’s a fucking relevant problem. Right now people arguing over fucking, you know, I got my opinions on this shit too, so I’m not saying it doesn’t matter, but, you know, people are arguing over someone getting killed by a cop in fucking LA or, like Israel and that shit’s valid. That shit’s really valid. It’s really important, but it’s like, you know, you’re putting your energy somewhere else. The only community that matters is the one that’s actually fucking around you.
Where do you want to take this magazine next?
I would like to bring in some contributors and I would like to, you know, give it a little bit more of a functional aspect. I love making art, but I also want to live, pay the rent. I saw a video once about the Misfits and how Glenn Danzig made these zines that were also catalogs, and he would send them to the fans, and I was like, this is how we’re gonna sell more zines. I kind of want to do a long form personal project that would kind of be related, like, released as a sister thing. And maybe that would be a bi-yearly thing—and then continue with Reset magazine, but moving it more in the you know, I don’t want to say commercial, that maybe isn’t the right word, but more as a community resource.
As a journalist, what advice do you have for someone wanting to start
something similar to what you’ve created?
You need to fucking find a couple people you admire and just copy them until you don’t suck at. That’s what I do. And always approach everything with authenticity. Like, if you just approach everything with authenticity and you don’t give a fuck, you don’t become too self conscious, you don’t get too caught up in what’s working and what’s not. If you just find a couple people that you really admire and that speak to you and you copy it, you know, you copy it and copy it until you don’t suck at it anymore, you know, after a while, it’s not even going to look like their shit anymore anyway.

Bruno (The Dogg) Recovering punk, founder EIC of ReSet Magazine, Social Commentator and Visual Artist. The Reason Olde English is back in glass.
















